Monday, January 25, 2010

Pretty in Pink

Pink is my lucky colour. It looks like I'm not alone. A French rugby team, Stade Francais, has adopted candy colored uniforms so bright, they would make Barbie envious.

Rumour has it that the team President did this intentionally. He created a series of bright, colourful jerseys to garner more attention for the club, and it worked!! Not only did the team play better but their merchandising sales grew exponentially. In 2005-06, they sold more than 20,000 jerseys.

Pink is the way to go.

1 comment:

The Style Mansion said...

Hee hee, pretty in pink.